Publications
Yoon, S. & Venkatraman, V. “Choosing versus rejecting: The effect of decision mode on subsequent preferential choices” Journal of Behavioral Decision Making (2025) [PDF] | [OSF] | [Journal]
Dugan, R., Edelblum, A., Kalra, A., Lee, N. Y., & Yoon, S. “How social media and flexible work arrangements harden salespeople to abusive supervision” Industrial Marketing Management (2024) [PDF] | [Journal]
The Forecasting Collaborative. “Insights into the accuracy of social scientists’ forecasts of societal change” Nature Human Behavior (2023) [PDF] | [Journal]
Chae, B., Yoon, S., Baskin, E., & Zhu. R. “The lasting smell of temptation: Counteractive effects of indulgent food scents” Journal of Business Research (2023) [PDF] | [OSF] | [Journal]
Bago, B., Kovacs, M., …, Yoon, S., …, & Aczel, B. “Situational factors shape moral judgments in the trolley dilemma in Eastern, Southern and Western countries in a culturally diverse sample” Nature Human Behavior (2022) [PDF] | [Journal]
Choi, M. & Yoon, S. “Asymmetric underlying mechanisms of relation-based and property-based noun-noun conceptual combination” Frontiers in Psychology: Cognition (2021) [PDF] | [OSF] | [Journal]
Venkatraman, V. & Yoon, S. “Adaptivity in decision-making strategies across age: Process insights and implications” Journal of Marketing Behavior (2020) [PDF] | [Journal]
Botvinik-Nezer, R., Holzmeister, F., …, Yoon, S., …, & Schonberg, T. “Variability in the analysis of a single neuroimaging dataset by many teams.” Nature (2020) [PDF] | [Journal]
Yoon, S., Fong, N., & Dimoka, A. “The robustness of anchoring effects on preferential judgments.” Judgment and Decision Making (2019) [PDF] | [OSF] | [Journal]
Yoon, S., & Fong, N. “Uninformative anchors have persistent effects on valuation judgments.” Journal of Consumer Psychology (2019) [PDF] | [OSF] | [Journal]
Silberzahn, R., Uhlmann, E. L., Martin, D. P., Anselmi, P., … Yoon, S., & Nosek, B. A. “Many analysts, one data set: Making transparent how variations in analytic choices affect results.” Advances in Methods and Practices in Psychological Science (2018) [PDF] | [Journal]
Yoon, S., Vo, K., & Venkatraman, V. “Variability in Decision Strategies Across Description‐based and Experience‐based Decision Making.” Journal of Behavioral Decision Making (2017) [PDF] | [Journal]
Choi, M., Yoon, S., & Oh, J. “Development and Validation of the Korean Illness Perception Questionnaire (K-IPQ).” Health Communication (2016; in Korean) [PDF] | [Journal]
- 한국어: “한국판 질병지각검사 (K-IPQ) 의 개발 및 타당화.” 의료커뮤니케이션 11(2), 123-143, 2016
Uehara, T., Li, B., Kim, BM., Yoon, S. S., Quach, QK., Kim, H., & Chon. TS. “Inferring conflicting behavior of zebrafish (Danio rerio) in response to food and predator based on a self-organizing map (SOM) and intermittency test.” Ecological Informatics (2015) [PDF] | [Journal]
Yoon, S., & Shin, H. J. “The Effect of Substitute on WTA and WTP.” The Korean Journal of Cognitive and Biological Psychology (2010; in Korean) [PDF]
- 한국어: “대체재의 가용 여부가 WTA와 WTP에 미치는 영향.” 한국심리학회: 인지 및 생물 22(4), 601-619, 2010